So as we reported on last week Detroit is scheduled to finally open their first House of Hoops location inside of fairlane mall. The grand opening date was suppose to be this fri Oct 29th but now that date has been pushed back till mid November. Yesterday, we caught wind that they were doing a soft launch today so we headed out to see what it was all about.
Unlike some of the other locations that have their own stand alone store, Detroit location is a store within a store model...which is the sales model the company is moving to going forward. Not too much product other than what is sitting on regular footlocker shelves currently. Tons of Nike sweat suits, basketball shorts, and HoH tees. They did restock Jordan Anniversary 11's, Foamposite Air Force 1 (silver), and the Kobe 5 rings were mainly the ones that stood out the most. So while this was just a soft launch we didn't expect too much. Staff there is really nice and pretty knowledgeable about the products.
We will report on more information and pictures as they really start to get more exclusive content in. Keep it locked for more news on updates to the HoH Detroit. Below is the official "313" tee shirt we picked up while out there today. If you live in the Detroit area head on over to fairlane and check em out. Let us know what you think! Email comments to SoleSurvivorDetroit@gmail.com.